Collector - July/Aug 2021 - 20

" Kevin really thinks
about the needs of
members of all sizes.
He's an inclusive
thinker. He brings a
holistic approach to
everything he does. "
Therein lies the rub for cases like the one
Baich faced, which did not rise to the level
of " industry-wide significance. " It's a situation
many agencies grapple with, and one
that at the time, ACA had not addressed.
That's when Baich got an idea and
brought it to ACA's Board of Directors, of
which he is a member.
" I thought, what if this guy who filed a
suit against us-the attorney-what if this
is his 10th or 20th case for a similar claim? "
Baich recalled. " If we fought back and he
learns he might have to spend time and
money pursuing these cases, he may never
file his 11th or 21st case. But if he sees these
as easy settlements, he's going to keep building
his practice based on that premise. If
we could prevent new plaintiffs' attorneys
from using this as their business model,
we could prevent a lot of damage down
the road for members. "
Baich proposed to the board what would
eventually become the Matching Funds
Program. Launched in January 2020, it
20
acainternational.org
provides financial support in lawsuits that
may not have nationwide impact but are
nevertheless significant to the member. The
fund gives a dollar-for-dollar match up to
$10,000 for out-of-pocket expenses and
can help defend against nuisance cases and
meritless claims.
" Kevin really thinks about the needs of
members of all sizes, " said 2020/21 ACA
President G. Scott Purcell, who is president
of Professional Credit in Springfield, Oregon.
" His motion created a new trajectory
of the Industry Advancement Fund, and
the reality is that particular fund is going
to help more small agencies so now we can
help members of all sizes. He's an inclusive
thinker. He brings a holistic approach to
everything he does. "
COMPLETING THE CREDIT CYCLE
Baich's roots in this type of practical
problem solving likely date back to his
retail background, which started with
a high school job selling shoes at Value
http://www.acainternational.org

Collector - July/Aug 2021

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