Collector – November 2019 - 4

COLLECTOR

®

UPFRONT

CHIEF EXECUTIVE OFFICER
Mark Neeb

What Matters to Members?
We're using feedback from ACA's 2019 membership survey to make important
plans for our future.
By Mark Neeb

T

here is nothing more valuable to ACA International staff than candid feedback from
members, which we use to improve our services and offerings to you. In an effort to
stay up-to-date, we've committed to doing an annual member survey. Many of you
participated in both 2018 and 2019, and your feedback has been an incredible help. Thank
you for that!
The 2018 survey resulted in such things as enhanced communications to members (in the
form of podcasts, periodic videos, augmented social media outreach and improvements to the
ACA Daily newsletter); updated education programming, including a reimagined Campus ACA
Academy; and more aggressive advocacy efforts in Washington, D.C., and across our states.
To share some numbers with you, ACA Cast has over 5,000 podcast listens and the number of
people following us on social media is at an all-time high. Members want and need information
that is frequent and easy to access.
Why am I bringing this up now? Well, we recently completed the 2019 member survey and
will soon be unveiling more action plans as a result. I thought I'd offer some high-level comments
from the survey here while we continue to work on plans. A few of the high points include:
* 227 members completed the 2019 survey, which gives us a 95% confidence level with a
margin of error of 6%. Thanks to all of you who helped make this survey statistically valid
and meaningful.
* Overall the survey results were very positive. 94% of respondents indicated their intention
to renew their ACA membership in 2020. And 80% stated they would refer a colleague or
client to join ACA. This is how we grow. As President Roger Weiss says, "Every member get a
member" or #EMGAM.
* Your overall satisfaction ratings for 31 key areas of ACA were 22% higher than in 2018. I am
so happy to see that our efforts are impactful for you.
* 95% of respondents said their ACA membership is a good value.
* There is a similarly high level of satisfaction with our state and regional association units.
While we are happy with the things we are doing well, improvement only comes from the
things members want to see changed. We'll be digging deep into the hundreds of comments you
shared with us and reporting proposed action plans back to you shortly. In the meantime, thanks
again for your feedback and as always, we are committed to #HelpingMembersSucceed.

MANAGING EDITOR
Anne Rosso May
DESIGN FIRM
The YGS Group
COMMUNICATIONS SPECIALIST
Katy Zillmer
Collector is published monthly
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-information. Advertisement of products or
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Information contained in Collector is not
intended to be legal advice and may not
be used as legal advice. Every effort has
been made to ensure this information is
up-to-date at the time of publication. It is
not intended to be a full and exhaustive
explanation of the law, nor should it be
used to replace the advice of your counsel.

Mark Neeb

is ACA International's CEO. He can be
reached at neeb@acainternational.org.

4

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Collector – November 2019

Table of Contents for the Digital Edition of Collector – November 2019

Upfront
Industry News
Best Practices
FYI
Collection Tips
Do Your Policies Measure Up?
The Life-Changing Magic of Tidying Up Your Call Evaluations
The (Slow) Race to Clarify the TCPA
Honor Roll
Calendar
Education Spotlight
ACA’s LevelUp Leadership Experience
Lead the Next Generation Through Mentorship
Texas Tackles the TCPA
Never Give Up
A Resource Every Member Needs
Rising to the Top
ACA SearchPoint
Ad Index
Membership
Last Word
Collector – November 2019 - Cover1
Collector – November 2019 - Cover2
Collector – November 2019 - 1
Collector – November 2019 - 2
Collector – November 2019 - 3
Collector – November 2019 - Upfront
Collector – November 2019 - 5
Collector – November 2019 - Industry News
Collector – November 2019 - 7
Collector – November 2019 - 8
Collector – November 2019 - 9
Collector – November 2019 - Best Practices
Collector – November 2019 - 11
Collector – November 2019 - FYI
Collector – November 2019 - 13
Collector – November 2019 - Collection Tips
Collector – November 2019 - 15
Collector – November 2019 - Do Your Policies Measure Up?
Collector – November 2019 - 17
Collector – November 2019 - 18
Collector – November 2019 - 19
Collector – November 2019 - The Life-Changing Magic of Tidying Up Your Call Evaluations
Collector – November 2019 - 21
Collector – November 2019 - 22
Collector – November 2019 - 23
Collector – November 2019 - The (Slow) Race to Clarify the TCPA
Collector – November 2019 - 25
Collector – November 2019 - 26
Collector – November 2019 - 27
Collector – November 2019 - 28
Collector – November 2019 - 29
Collector – November 2019 - 30
Collector – November 2019 - Honor Roll
Collector – November 2019 - Calendar
Collector – November 2019 - 33
Collector – November 2019 - Education Spotlight
Collector – November 2019 - 35
Collector – November 2019 - ACA’s LevelUp Leadership Experience
Collector – November 2019 - 37
Collector – November 2019 - Lead the Next Generation Through Mentorship
Collector – November 2019 - 39
Collector – November 2019 - Texas Tackles the TCPA
Collector – November 2019 - 41
Collector – November 2019 - Never Give Up
Collector – November 2019 - 43
Collector – November 2019 - A Resource Every Member Needs
Collector – November 2019 - 45
Collector – November 2019 - Rising to the Top
Collector – November 2019 - 47
Collector – November 2019 - ACA SearchPoint
Collector – November 2019 - Ad Index
Collector – November 2019 - Membership
Collector – November 2019 - 51
Collector – November 2019 - Last Word
Collector – November 2019 - Cover3
Collector – November 2019 - Cover4
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